Press room

D.Lab Experts for journalists.

Direct contact, researcher bios, high-resolution logos, and key findings from published research. Use it, cite it, publish it. We only ask for explicit attribution to D.Lab Experts and a link to the source study.

Press contact

For interviews, additional data, embargoes, or early access to research in preparation, reach the lead directly.

Direct email olegas@4real.ventures Response within 1 business day LinkedIn @d-lab-intelligence linkedin.com/company/d-lab-intelligence

Researchers available

Gabriel Olegário

Founder and lead researcher

Leads the applied-intelligence front at D.Lab Experts. Researches strategic decision-making, market, and consumer behavior, focused on translating primary data into actionable recommendations for boards, founders, and operators. Author of the original research published on the Research Hub.

Expertise Decision intelligence, market research, consumer behavior, quantitative methodology

Gustavo Lima

Information security consultant

Supports D.Lab Experts in information security as one-off consulting: posture diagnosis, best practices, and alignment to frameworks (LGPD, ISO 27001, NIST). On-demand support anchored in evidence, not a managed service.

Expertise Information security, risk management, LGPD/ISO 27001/NIST, one-off consulting

Key findings (ready to cite)

Anchor statistics from the published research. Each number is tied to the methodology and primary source in the corresponding study.

~1.300

cyclist deaths per year in Brazil, according to SIM (DATASUS)

Who Dies Cycling in Brazil: Crash Incidence, Severity, and the Urban-versus-Sport Profile · maio de 2026

+71%

rise in hospital admissions for bicycle crashes over the decade (SIH)

Who Dies Cycling in Brazil: Crash Incidence, Severity, and the Urban-versus-Sport Profile · maio de 2026

~12:1

ratio of admissions to deaths in 2023, versus 6.8:1 in 2014

Who Dies Cycling in Brazil: Crash Incidence, Severity, and the Urban-versus-Sport Profile · maio de 2026

60%

of deaths are pedestrian-style collisions, the dominant mechanism on shared roads

Who Dies Cycling in Brazil: Crash Incidence, Severity, and the Urban-versus-Sport Profile · maio de 2026

3,48×

greater likelihood that minoritized gamers switch brands over social commitment, versus non-minoritized gamers

Affirmative campaigns in the gaming market: what 98 Brazilian gamers reveal about brand, trust, and switching products · abril de 2026

87,8%

of gamers believe affirmative campaigns generate real impact

Affirmative campaigns in the gaming market: what 98 Brazilian gamers reveal about brand, trust, and switching products · abril de 2026

16,3%

trust brands' sincerity when they promote diversity

Affirmative campaigns in the gaming market: what 98 Brazilian gamers reveal about brand, trust, and switching products · abril de 2026

72,9%

of minoritized gamers would switch to a competitor with a stronger social commitment

Affirmative campaigns in the gaming market: what 98 Brazilian gamers reveal about brand, trust, and switching products · abril de 2026

Logos and visual assets

Use the high-resolution logos in editorial materials and social media. Do not modify colors, proportions, or add effects.

Horizontal logo (recommended) PNG · 1024×1024 Download ↓

D.Lab symbol PNG · 560×128 Download ↓

Square icon (social media) PNG · 512×512 Download ↓

Usage guidelines

Attribution to D.Lab Experts is required, with a link to the source study when cited online.
When citing a statistic, include the minimum context: sample, period, and source of the primary data (all declared in each study).
Charts and tables from the research may be reproduced while keeping the credit visible ("Source: D.Lab Experts, Year").
For adaptations or more in-depth reporting, we ask for a prior 15-minute conversation with the lead researcher.

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